Glass Etching Company Helps Customers Create Custom Etchings

MasterVisions Etched Glass Home Decor has taken steps to help customers to develop totally unique custom etchings. MasterVisions has done this by developing a new section of its website devoted to displaying the custom etched glass and custom etched mirrors it has etched for past customers. The new personalized etched glass section allows visitors to browse through collections of past etchings, such as family etchings, military etchings, anniversary gifts, wedding gifts, retirement gifts, and many additional categories, to see high definition custom etched glass or mirror accents that MasterVisions has created from past customer photos.

Some of those custom etching designs have already become prototypes for new photo etchings. “We have one etch on our custom anniversary etchings page that simply grabs people,” MasterVisions President Mark Scott said. “It was a 50th anniversary gift from the couple’s grown children. We etched an oval mirror with the couple’s wedding photo superimposed over a large number ‘50.’ Now we get people seeing that etching and saying, ‘I want one just like that-only with my parents’ picture and anniversary year!’”

MasterVisions’ maintained their demand even as consumers have responded to economic conditions by cutting back on their spending. Scott said, “We’ve actually seen demand for custom etchings increase this year. Ordinary etching processes can’t produce the depth, shading, and clarity that our high-definition etching does. People aren’t used to seeing etched glass capture all the details of a photo before. So when they’re looking for something really special to capture an important moment for themselves, or as a gift for someone close to them, they’ve been willing to get something like this that really embodies to them what ’special’ is all about.”

Each of the nearly 100 custom etchings in twelve categories shows not only an image of the etching, but also a brief description of the story that inspired it. “We hear some really heart-warming stories from people who ask us to etch for them,” Scott related. “For example, one woman wanted us to etch a photo of her daughter and granddaughter to give her daughter for Mother’s Day. The granddaughter had been born with a serious condition that usually results in death within a few weeks of birth. The doctors said the baby didn’t have a chance of survival. But now, with that little girl three years old and the most delightful child you could envision, the grandmother wanted her daughter to have a distinctive tribute to the miracle that little girl has been to them all.”

“That’s just one story behind all our custom etchings,” Scott exclaimed. “But being able to pick up the phone every day and never know when the call will unfold another amazing story is what makes us really pumped about expanding our custom etching products so that we can participate in even more wonderful stories like that one.”

About MasterVisions Etched Glass Home Decor
MasterVisions Etched Glass Home Decor has crafted high-definition etched glass home decor and furniture for 15 years. Starting in 1993, Mark and June Scott experimented in their basement shower stall to perfect a process for photo-realistically etching photos and art on glass. Since then, MasterVisions has moved to its present studio near the University of Minnesota in Minneapolis, Minnesota. It has become the largest supplier of high-definition etched glass home decor in the world, supplying catalog companies, retail stores, individuals, and schools with its special selection of etched glass art in either custom etchings or standard designs.